Saturday, January 8, 2000

New 5-seater SUV at LA Auto Show

Mazda Motor Corporation is releasing "Tribute," the new 5-seater SUV (Sports Utility Vehicle) at the Los Angeles Auto Show.* The vehicle will go on sale in North America in the early summer of 2000.

The Tribute features: the versatile styling, which makes the vehicle look outstanding both in the urban jungle and on mountainous roads; the spacious and convenient interior room in which Mazda's design philosophy has resulted; the powerful, smooth 3.0-liter V6 and 2.0-liter inline four-cylinder engine; and the four-wheel-drive facilitated with Rotary Blade Coupling with the lock-up-function system. These characters make this new SUV the vehicle that embodies Mazda's brand personalities, "Stylish," "Insightful" and "Spirited."

The SUV boom that has begun in the US since the 1980s now pervades all over the world. Today's SUV buyers do not only require off-road capability for their vehicles but also "day-to-day convenience," the value that has become prominent in the SUV market since the mid 1990s. Supposedly, the SUV market will be diversified and expand further, showing even more sorts of values to meet the buyer's needs.

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